DB Rosetta 2D Short Explainer

This one is a 2D explainer rather than an identity piece, and it arrived as a completed storyboard — the concept was DB Rosetta's, the animation was ours. Their product speaks to people building on Bubble, an audience technical enough to notice when a video hand-waves the part that actually matters, so the animation had to keep pace with an explanation instead of decorating it. Working to a locked storyboard also narrows the job to the things that decide whether animation reads: timing, weight, and how one frame hands off to the next.