Stop Cleaning Your Gutters with All States Gutter Caps

A direct-response video ad for All States Home Improvement, the installing Gutter Cap dealer, produced white-label through Salty's Media. It runs in paid social to a homeowner audience, which is why it opens on the failure state — a clogged gutter — instead of on a brand mark. Everything was cut from the client's existing footage library, with motion graphics carrying the script beats the footage did not cover, and it is built to work with the sound off.